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Must You Sacrifice Privacy for Big Data?

Do we sacrifice privacy for the promise of big data? Finding a proper trade-off between the benefits of big data and requirements of privacy regulations is becoming a critical area of information...

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Aligning MDM & BPM for Master Data Governance, Stewardship, and Enterprise...

Master Data Management is proven to be an efficient discipline empowered by technology components used to create and maintain a single view of core enterprise entities (like customer, product and...

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Building a business case for MDM (part one)

Big Data promises to intelligently join and mine hundreds of millions, and even billions, of records for various applications that require trusted data about customers, products, locations and other...

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MDM sponsorship scenarios and their challenges (part two)

How do organizations decide they need MDM? What drives the need and what processes will MDM enable? Big data and analytics drive the need for MDM increasingly often. The idea tends to incubate in two...

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IT strategy driven MDM (part three)

About 50 percent of MDM programs are driven by IT organizations as an IT strategy initiative. This scenario makes MDM business cases more challenging since, typically, IT management cannot approach the...

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What MDM stakeholders want to know (part four)

At the very strategic level, the board of directors and CEO want to know how the equity value and market capitalization of the company change as a result of the MDM, MDM-empowered applications, big...

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Business processes and MDM drivers (part five)

Business processes that will be improved as a result of MDM vary by industry, company, program and even the phase of the MDM initiative. Still, there are common areas and processes that are typically...

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Estimating the benefits of MDM (part six)

From the business case methodology perspective, two high level approaches can be used to estimate an MDM impact: a traditional bottom-up approach or a less traditional Economic Value (EV) approach. But...

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Building a business case for MDM (conclusion)

In this series of posts we have focused on building the business case for MDM. We have discussed the challenges of justifying an MDM business case, along with various scenarios that make the business...

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Traditional methods for estimating business benefits of MDM (part seven)

As it was well explained by David Linthicum, building a business case begins with the definition of the problem domain. The drivers outlined in the previous section define most common high-level...

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A more complex example for MDM ROI (part eight)

In my last post, I discussed a relatively simple business case scenario where an enterprise intends to implement MDM because their current process heavily relies on a third party supplier of customer...

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Justifying MDM beyond cost savings to enable big data and analytics (part nine)

In the marketing segmentation scenario we discussed in my last blog post, cost savings from improved mailings did not provide enough savings to make an MDM project profitable. This is not unusual in...

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What is the economic value of information when building the MDM business...

This is installment 10 in my series on building a business case for MDM.The Mike 2.0 methodology, by Robert Hillard and Sean McClowry, discusses an alternate approach to business case justification for...

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Is information an asset or a resource? (part 11)

The overall acceptance of the idea of an MDM program, especially when it is driven by IT strategy, depends on the organizational culture. It is easier to get an organizational and executive buy-in in...

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